Monitor media and draft response options
How you could use an agent
Use an agent to gather news clips, social posts, and internal notes about a developing issue and sort them by urgency and likely impact. It can draft response options and pull from your crisis communication plan so you have a ready-to-review queue before anything is shared.
Where you stay involved
You decide which items need attention, choose the message, and approve anything that goes out. You handle legal questions, safety concerns, and major incidents with senior leaders and counsel.
